The Lean Startup: How Constant Innovation Creates Radically Successful Businesses par Eric Ries

The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

Titre de livre: The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

Éditeur: Portfolio Penguin

ISBN: 0670921602

Auteur: Eric Ries


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Eric Ries avec The Lean Startup: How Constant Innovation Creates Radically Successful Businesses

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Most new businesses fail. But most of those failures are preventable. "The Lean Startup" is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. "The Lean Startup" is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.